Bytkowska Park is a project for one of our regular clients – the developer Wawel Service. The order included designing both the investment’s logo and its website.

Our team drew inspiration from the modern architectural form of the investment, particularly the lamellae, which are a distinctive decorative element of the building facades, as well as the location of Bytkowska Park – right next to Silesian Park amidst greenery. Natural colors and lightness of form had to become the main theme of the branding.

The logo is a variation on the project of the investment, suggesting its spatiality and the multi-stage nature of its implementation. Elegance is added by the color scheme of muted gold and the delicate font used for the name.

The website features not only a neat layout in natural, calm beige tones and the elegance inherent in the simplicity of the design. It also offers intuitiveness and transparency for the user.

The site structure includes separate tabs for each stage of the investment that is still on sale, a search engine for units, and a space for presenting the developer itself. The project is crowned with a short, clear contact form.